The mass media notably television has been the major tools used by the west to achieve these misunderstandings through it terrestrial and satellite broadcast to millions of people.
Source/Credit: National Mirror Online
By Qasim Akinretion | August 21, 2015
In 1994, the world Islamic leader, late Hazrat Mirza Tahir Ahmad, Khalifatul Masih, the IV, of the Ahmadiyya Muslim Jama’at established Muslim Television Ahmadiyya, MTA International, a satellite television station based in London. The feat was achieved principally for the propagation of true Islamic teachings globally which has been misunderstood by greater number of people. Prominent among these misunderstanding are the concept of Jihad, the role of women and the Islamic mode of dressing to mention a few.
The mass media notably television has been the major tools used by the west to achieve these misunderstandings through it terrestrial and satellite broadcast to millions of people. Arguably, this trend is informed by the submission of religious commentators that Religion has been the most intense worldview-shaping phenomenon in history, and it will continue to be in the 21st century and beyond. Pascal-Emmanuel Gobry, a writer and fellow at the Ethics and Public Policy Center,as well as Qasim Akinreti, an online broadcast journalist with voice of nigeria are among these religious commentators.
A closer look at the avalanche of religiou television stations across the globe will testify to this. There are over 166 religious television stations globally, less than 20 are fully Islamic broadcast outfits, with major presence in the U.S., UK, Canada, France, Greece, EL Salvador, Brazil, Pakistan, India, Nigeria, Cameroon, Egypt, Iran and Iraq. Paradoxically, the Vatican and Pakistan have a state religious broadcasting stations. Viewers across the globe are used to MTA international, Islam channel, Iqra, Noor Tv, Deen Tv and Quran Tv.
In the Christian fold, Vatican Tv, Dove TV, Hope Tv, Emmanuel TV, liberty TV an MFM TV as well as others have size able number of viewers. Three factors accounted for the exponential growth of international religious broadcaster thin the Islamic fold the influence of the 1979 Islamic Iranian revolution,the emergence of Arab satellite television and unfettered Internet access in the year 2000.prominent religious organizations with international religious broadcasts are the ahmadiyya Muslim community,the Catholic Mission,Pentecostal groups,the Jewish community and the Adventist among others.
The features of these religious television stations are varieties of religious messages couched in sermons and lectures based in different languages, Arabic,English,French, Persian. Other language of broadcast are Urdu, banglia, etc. these contents are distributed terrestrial, via satellite and through Internet websites online real time. Sources of funding of these broadcasts are mainly through subventions by the religious organizations and donations from viewers.
The Muslim Television Ahmadiyya International experience
Within the Islamic fold , Muslim television Ahmadiyya stand tall with its variety of live Friday sermons ,Quranic classes ,Islamic news and programmes, documentaries, and scientific discoveries all based on Islamic principles and precepts, through live update on the social media platforms, thereby communicating the message of the holy prophet , promised messiah and taking the voice of the Khalifah to the world.
This is in fulfillment of the assurances to ensure that the “message of thePromised Messiah and Mahdi get to all corners of the World”. Programme choices in Arabic, English,French and other languages are delight to numerous viewers from the Islamic World leader- hazrat Masroor Ahmad, Khalifatul Masih V, Friday Sermons, Talk back, Beacon of Truth,a Press Point, Ahmadiyya News and international news among others. Since 2013, MTA international has been organizing an International Broadcast Conference to review its programme contents and develop capacities of its staff both full and part time in the more challenging international broadcast environment which is now boosted by technological advancement.
The fourth International Conference of Muslim Television Ahmadiyya International (MTA) concluded on 22 March 2015 with an address by the World Head of the Ahmadiyya Muslim Community, the Fifth Khalifa, His Holiness, Hazrat Mirza Masroor Ahmad. 48 delegates from 20 countries attended the three-day conference, held at the Baitul Futuh Mosque in South-West London. During the course of the event the delegates attended a variety of workshops and presentations organised by MTA International.
The delegates were also able to take part in one-to-one sessions with representatives of different departments of MTA. The highlight of th conference was the concluding address given by Hazrat Mirza Masroor Ahmad during which he spoke of the continued progress of MTA and prayed for its future development.His Holiness also informed the audience that a new MTA studio – to be named the ‘Wahab Adam Studios’ – was being constructed in Ghana.
Speaking about the global reach of MTA, Hazrat Mirza Masroor Ahmad said: “At a time when certain groups within Islam are doing their utmost to defame and discredit its teachings, we are witnessing how Allah the Almighty is constantly opening new avenues of Tabligh for our Jamaat. Unquestionably, MTA is itself playing a great role in spreading the true teachings of Islam to all parts of the world.”
Announcing the construction of a new MTA studio being built in Ghana, Hazrat Mirza Masroor Ahmad said: In Ghana, a permanent MTA studio is being built and will soon be opened, God Willing. Various regional programmes will be made at the Ghana studios, which will be tailored towards an African audience and made according to their tastes and nature. God Willing, when the studio is completed it will be of an extremely professional standard and of a high calibre.
“In his address, Hazrat Mirza Masroor Ahmad praised the volunteer spirit that is a hallmark of the channel. His Holiness said that young volunteers working for MTA in all parts of the world were serving the organisation with “great distinction and a heartfelt passion to serve”. Hazrat Mirza Masroor Ahmad concluded by praying: “I hope and pray that we are able to take full benefit of this great treasure of MTA that Allah has bestowed upon us, so that the message of true Islam shines brightly and comes to enlighten every home in the world.
“Hazrat Mirza Masroor Ahmad said: “I am confident that all of you, whichever country you have come from, will return to your homes not only having increased your knowledge and technical skills, but with a renewed desire and passion to utilise all of your capabilities to spread the true message of Islam to the corners of the earth.”Earlier, the Managing Director of MTA International, Munir-ud-din Shams gave an annual report during which he informed the audience of the major activities of MTA Internationalduring the past year.
The delegates were also shown a short video highlighting the continued progress of MTA during the past year. MTA international as fondly called has studios across the continents in the Americas, Asia,Africa,Europe, such as U.S., Pakistan, Bangladesh, Canada, Germany, Kababir, Nigeria and Ghana.
In October 2013 a two year contract was signed with Ghana Broadcasting Corporation , GBC and MTA for rebroadcast of programmes and live telecast of UK Jalsa – Islamic Conference organized by the Ahmadiyya Muslim Association, UK ,originating from the MTA international headquarters in London Collaboration with Ahmadiyya Muslim jama’at in Ghana.
The same gesture had been extended to Nigeria, Africa’s most populous nation. The live broadcast of the Islamic conference debut in 2014, via the Murhi International Television studio, Mitv based in Lagos.the signals were also received in Sierra leone and The Gambia for the year 2015, the collaboration is expected to ushering more live broadcast from London to Nigerians on the Mitv channels both terrestrial and via satellite. This will be repeated in Ghana, Sierra Leone ,The Gambia, Uganda, Cameroon, Chad, Niger and Benin Republic.
A team of journalists across the globe are already in London to cover live proceedings of the 49 Jalsa salana – Islamic conference hosted by the Ahmadiyya Muslim Association, UK. The Nigerian media team are from Voice of Nigeria, Mitv, Vanguard and National Mirror newspapers.
Read original post here: Redefining religious broadcast: Sharing the MTA Internationale experience
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